the other place that is a big democratic strong hoemd is the big cities. they get big margins. a lot of people live there. you get out to the monied suburbs and if the democrats win by seven points republicans can win the presidency by losing -- they can lose the monied burbs if they win the presidency. >> you have 12 categories. >> right. >> are you at all thinking about changing your 12 categories? you know, this has been eight years in the making. there's new population trends. >> yes. >> that are moving. if you did change a category, what would you change? what do you think is out there that maybe we ought to start thinking about? >> two things that interest me is whether we should call boom towns boom towns anymore. they're bust towns. some are still doing quite well but you think of clark county, las vegas, it ain't booming anymore. >> right. >> the other thing particularly interesting to me is have we reached the point, i think we will get there, where the monied burbs split and we have something like a hypermoney burb where everybody is driving a bmw. >> give me a descr